LULULEMON X DISNEY

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June 2022 - November 2024

Graphic Design / Product Design / Package Design

 

When wonderfully cozy gear meets Disney's Mickey Mouse, the sky's the limit. Champ Creative Agency was brought in to team up with lululemon and Disney to create a limited edition collection of apparel and accessories.

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In this project I was involved in taking pre-existing, recognizable graphic marks and logos, and flipping them into fresh new ways. This included an all over print pattern that was used throughout the collection and a Disney x lululemon lockup that was used on product and in marketing campaigns. I was also involved in graphic placement, scale, and ultimately tech packing the final products. Lastly, I worked with lululemon's copy and legal team to create custom Disney branded hang tags and trims for each product. Below there are some example images of that work. This project work was through Champ Creative Agency. Each image has a description of my involvement with it.